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Social media has also been a huge venue that the MBTA has been trying to tap. In the past year the MBTA has launched a Twitter account, a YouTube Chanel, and more recently a Flickr Photo Stream. All of these social media platforms have been allowing the MBTA to become a little more transparent. The Twitter account which uses the name @MBTAgm allows customers to tweet the GM any issues questions they may have during their commute. The MBCR has also set up a twitter account (@MBCR_info) that allows Commuter Rail customers to ask the company questions and get a quick response! The T's new Flickr account (created only a few weeks ago) has been a great asset to their social media platform. The site allows them to post pictures and videos of ongoing construction project around the system. Currently the site shows some great shots of the ongoing Red Line shutdowns! Although the MBTA has been doing very well with these other social media ventures YouTube has been a bit of a struggle for them. Unlike New York's MTA , which posts new videos about construction, history, or employees once a week, the MBTA hasn't posted a new video in seven months and the quality of the six videos on the account is subpar. Other than the YouTube account the MBTA has really done a great job breaking themselves into the social media network. If they want to continue to strive however I feel like they must base what they are doing off of other transit agencies social media platforms like the MTA.
HERE. Or email Topendoors@mbta.com